NIKIs Press Releases
NIKI launches spring testimonial campaign
Niki Lauda: “The satisfaction of every single passenger – that’s all that counts.”
NIKI’s new full-page ads feature passengers who have already flown the airline, pictured with a model of one of its aircraft.
The testimonials were written together with these people, and are intended to give an authentic and creative account of their reasons for choosing NIKI.
Each of the 50 executions will appear just once in magazines, daily papers, trade mags and supplements.
Passengers interested in figuring in the follow-up campaign planned for the autumn can apply via flyniki.com. Everyone who writes in will automatically be included in the casting. And as a token of the airline’s gratitude every applicant will receive a NIKI fan button.
Ideal and execution: Hannes Rausch
Photographer: Ernst Kainerstorfer
Tel: 0043 1 70 126 445